Colourpop: In-Depth Brand Review (Featuring Super Shock Shadows, Lippie Stix, Lippie Pencils, Ultra Satin Lips, Highlighters, Brow Pencil, and Blush)

My complete Colourpop collection: Lip Primer, Lippie Stix in Frida, I Heart This, and Grunge, Ultra Satin Lip in Echo Park, Lip Pencils in Frida and Grunge, Brow Pencil in Blondie, Pearlized Highlighters in Fanny Pack and Monster, Super Shock Cheek in Aphrodisiac, Super Shock Shadows in Mixed Tape, Liberty and I Heart This

I placed my first Colourpop order around Christmas of last year. I had very exciting New Year’s Eve plans – a black tie wedding on the central coast of California. I knew exactly what I was going to wear: my grandmother’s 1960s floor-length black gown with rhinestone straps. And with that dress came a specific beauty vision – silver eyeshadow, black liquid liner wings, shimmery white highlighter, and glossy drink-proof red lipstick. So (of course) I needed new makeup. For the lipstick I went with Rimmel Provocalips in Play with Fire (a great drugstore true red). For the highlighter and eyeshadow I turned to Colourpop, a newish online-only retailer.


Left to right: Echo Park, I Heart This, Grunge (x2), Frida (x2), I Heart This, Liberty, Mixed Tape, Blondie, Aphrodisiac, Monster, and Fanny Pack

Super Shock Shadows ($5)

Colourpop has a new pressed powder eyeshadow, but the Super Shock Shadow is their original formula. It’s cream-t0-powder with a unique putty-like texture. They wear best layered on top of eye primer, and applied with your fingers. If you want to use a brush, synthetic works best. I have three shades in three finishes: I Heart This (silver taupe in a glitter finish), Liberty (silver in an ultra-metallic finish), and Mixed Tape (grey-taupe with a pearlized finish).

Colourpop shadows in Mixed Tape, I Heart This, and Liberty
Super Shock Shadows in Mixed Tape (upper lid), I Heart This (center of upper lid), and Liberty (lower lash line)


I’ve gotten the most use out of Mixed Tape, which I love to wear with a shimmery champagne powder shadow layered on top. I usually use I Heart This dotted in the center of a smokey eye to add glittery dimension. My favorite shade of the three is Liberty, the highly metallic silver shade I wore to the NYE wedding.

Brow Pencil ($5)

Colourpop brow pencil in Blondie
On the top: no products. On the bottom: Colourpop brow pencil in Blondie

I’ve used Anastasia Brow Wiz in the past, but I finished it in only a couple months, which is way too quickly for a $21 pencil. Colourpop brow pencils have a similar waxy formula, but with less sturdy packaging; the spoolie on one end broke off after a few weeks. That said, I have extra loose spoolies from Sephora, so it’s not a major issue. Blondie is a taupe shade that’s slightly warmer toned than I’d prefer. It does a good job of filling in patchy areas, and sometimes I use it along with Glossier Boy Brow in Blonde for extra definition.

Pearlized Highlighters and Super Shock Cheeks ($8)

I have two shades of Colourpop highlighters: Fanny Pack (pearlized white) and Monster (a light pink duochrome). Fanny Pack is definitely my most-used shade. It might look ashy on darker skin tones, but I love the non-color glow on my pale skin. Monster is a unique highlighter shade that’s gotten more popular over the last year. It’s similar to the Anastasia Beverly Hills shade Pink Heart in the Moonchild palette, or the Kat Von D shade Opal in the Alchemist palette, although those are powder formulas. This is a cream formula, which unfortunately does not wear well as eyeshadow (I’ve tried).

On the left: Fanny Pack, on the right: Monster, on both cheeks: Aphrodisiac blush

I have one shade of the Colourpop Super Shock Cheek blush, Aphrodisiac. I was aiming for a similar shade to Nars Douceur, which was strangely discontinued a few years back (though I’ve since heard you can buy a refill on their website). Aphrodisiac is a warm nude shade that works well as a dual blush and contour. I find it applies best with a finger along the hollow of my cheek and then blended upwards.

Lip Primer, Lippie Stix, Lip Pencils ($5) and Ultra Satin Lips ($6)

Underneath all my Colourpop lip shades I like to use the Lip Primer. It’s a similar to MAC Prep and Prime Lip, but at a much better price ($5 vs. $17.50). It’s a clear waxy formula that helps the colors last longer and apply more easily.

Colourpop Lippie Stix and Pencil in Frida
Lippie Stix and Pencil in Frida

Frida is beautiful coral pink in a satin formula. It’s bright and colorful but still flattering.

Colourpop Lippie Stix and Pencil in Grunge
Lippie Stix and Pencil in Grunge

Grunge is a brown plum in a matte formula. The lip pencil is a bit patchy, which is common for darker shades, but it’s still workable. I wear the lipstick most often without liner, dabbed on top of balm. That turns it into a more wearable, natural nude shade.

Colourpop Lippie Stix in I Heart This
Lippie Stix in I Heart This

I Heart This is a bright fuchsia pink in a matte formula. I got this shade by accident when I placed my first order. It’s the upside of Colourpop choosing the same name for a eyeshadow and a lipstick. However, Colourpop’s customer service was very nice and sent out the correct eyeshadow out quickly at no added cost. Because this shade was a happy accident, I don’t have the matching lip pencil so my application is a little messier.

Ultra Satin Lip in Echo Park

Echo Park is a peachy nude. This is the one shade I have in the Ultra Satin Lip formula,  a liquid lipstick that doesn’t dry down completely. Because of that, it’s much less drying than their Ultra Matte Lip formula, but one downside is the shade does transfer onto coffee cups, cheeks, cats, etc. It’s a lovely muted coral-nude shade that wears very comfortably.

Overall Thoughts

I think Colourpop is a great option for drugstore-priced makeup, with a few packaging-related caveats. The eyeshadow packaging is very bulky, and the shades are impossible to depot, because the cream formula dries out if it’s left uncapped. The eyeshadows also have a shelf life of only one year. I’ve had these shades for 14 months and they’re still going strong, but I don’t expect them to last too much longer. The white packaging gets dirty easily, and the silver holographic decals rub off. But packaging is not a major priority for me, so I think the trade-offs are worth it for the friendly price point.

Overall I definitely enjoy these products, so if you’re looking for a reasonably priced makeup, check out Colourpop.