In high school I was a drugstore makeup fiend. I could spend literally an hour in the aisle of CVS, looking, thinking, and comparing prices. But the problem with drugstore items is that they’re very hit or miss, and you don’t usually have the option of trying them out. Sure, lots of drugstores allow you to return slightly used items, but I’ve never mustered the courage to actually go back. Plus I lose receipts.
When I read great review after great review for a new drugstore lipstick, I was excited to try it out myself. I bought one Maybelline Vivid lipstick and was hooked. It’s a delightful formula – very pigmented, long-lasting, and comfortable, which is not a common trio. So … of course now I have 5 of them, which cancels out the low budget effect. But I have no regret – these are great lipsticks.